Running needs nothing

Running
needs nothing

Running
needs nothing

Running
needs nothing

Running
needs
nothing

Client adidas

Agency Jung von Matt SPORTS

Date 2023

Running needs nothing. It just needs you to show up and run as you are. In our new “Impossible is nothing” campaign we wanted to show that all barriers to run are imaginary. Freeing runners from the pressure of time and distance, and freeing them to embrace their own personal running journey. In Germany, we brought the global brand campaign to life with a local twist by telling personal stories of three people in Berlin.

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Film Director Maximilian Helmer
Photographer Michael Romacker